The brand discovery call is a free 30 minutes call. During the call we will discuss your branding and strategy need. I will talk to and show you how I might be able to help from a branding and strategy point of view. Also, during the call we can find out if we are the right fit to work together.
During the Brand Intensive process I am digging into the details of your brand and your industry so I can have a much better understanding about the possibilities for your brand. I will seek for possibilities how we can build up the foundations of your brand with an internal brand structure to offer some clarity for the leadership and personnel of the brand for now and as it grows.
You will receive a Strategic Roadmap Documentation.
Brand Strategy
A powerful brand is the fundamental of any business. Brand strategy is a process where we identify the most important attributes of your brand. During the process we will work on your business' internal brand called brand substance. We will identify who is your target audience and do a competitor audit to find out where your business can be differentiated from the competition. Working on your communication framework and we will develop a core messaging and a brand story. If you are in the early stages of your business venture, we can implement useful techniques to come up with a name and tagline.
The final deliverable is a Brand Strategy Guidebook where all the information about your brand will be in one place for easy access.
Brand Strategy + Visual Identity
When developing the strategy for your brand, the visual expression is important too. The visual identity includes your logo design and other elements such as your brand's colour palette, image style and graphics elements. I bring together all the details in a Brand Style Guide. Brand and logo guidelines keep branding consistent and recognisable, preventing poor logo usage or damage to brand reputation. It is always important to check that designers can do this and whether they include it in their packages or if it will cause an additional cost.
The final deliverable is a Brand Strategy Guidebook with a Brand Style Guide section so all your brand related details will be within reach. A Logo Design Pack with the final versions in all file formats you need. Upon the final payment, I will automatically transfer the copyright of the logo to you. I only keep the rights to show the work in my portfolio.
Brand Strategy + Visual Identity + Brand Presence
When the Brand Strategy and the Visual Identity is in place, you will need to go out and show your business to your audience. Brand Presence includes designing and developing your website* and Social Media appearance that is aligned with your Brand Strategy. Also, we will develop your marketing collateral for keeping your bran consistent throughout all the channels. No matter what platform your clients will see first, the brand message will come across instantly.
The final deliverable is a Brand Strategy Guidebook with a Brand Style Guide section, a fully functional Website* on Wordpress or Webflow platform and the agreed marketing collaterals. Business Card, Letterhead Compliment Slips and a Social Media Kit.
Visual Identity
I can tackle your visual identity only. We will run an initial discovery session where we find out your objectives and design needs. During the call, I will ask questions that will allow me to have a better understanding about your business. Then I will start working on your logo design. Once the logo is ready, I will work on the other visual elements that will make a consistent brand identity.
The final deliverable is a Logo Design in all version and file format we have agreed. Visual Identity will also include the Brand Style Guide for all the details about your logo design.
You are an upcoming brand that has all the elements in place but missing a strong brand presence. I am offering a design and development of a fully functional Website* with a Social Media Kit. We will run an initial meeting where I will learn more about your business and your needs and what objections we have to reach.
The final deliverable is a fully functional Website* on Wordpress or Webflow platform as well as a Social Media Kit.
* up to a 7 page informational website
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Always looking to work with great people.
LET’S MEET
Based in Oakham, United Kingdom I love good books, the Tampa Bay Buccaneers and Totonto Blue Jays
Working with clients big & small, near & far The King Center, Main Rd. Barleythorpe, Oakham, Leicester LE157WD
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